When searching for a platform for your Gift Card partner, please consider the following.
Are you able to bill your own merchants?
Do they support the newest terminals, as well as some of the existing standards?
If your merchants need to order cards, can they order what they want, or do they have to pick from a list of pre-determined packages?
Are you able to set up a program tailored to your merchants needs, or do you have to fit them into one of 3-4 pre-established programs?
Do they have several years of up-time, and several million transactions to their credit?
Are you able to create merchants and edit their programs instantly on a secure internet connection?
Can you generate as many card numbers as you need instantly without any cost?
Do they give you a branded web-portal for your merchants to log in and check their account activity?
Are you able to purchase cards from the printer of your choice?
It all comes down to this one question…Are you working for them, or are they working for you?
